A person, business or other entity can register a trademark with the U.S. Patent and Trademark Office for legal protection purposes. A trademark is usually a distinct word, phrase or symbol that is associated by the public with a specific product, service, business or organization. Once a trademark is registered, the registered trademark symbol — a small circle with the letter "R" inside — is commonly put with the trademark each time it's used. You can type a registered trademark symbol on your Windows or Macintosh-based computer by using keyboard codes.
Hold down the "Alt" key and type 0174 using the number pad on the right of the keyboard if using a Windows-based computer. When you release the "Alt" key, the symbol appears.
Read More: Where to Place a Trademark Sign on a Logo
Hold down the "Option" key in the lower row of the keyboard and press "R" if using a Macintosh computer. The symbol should appear immediately.
Open Microsoft Word if you want a specific shortcut for that program on your Windows computer. Click "File" on the top menu bar. Select "Options" from the menu that appears and then click "Proofing." Select "Autocorrect Options" on the right. Make sure the box above "Replace text as you type" is checked under the symbols sections; the registered trademark symbol should already be in the list of symbols. Use (r) when typing in a Word document; the program should correct to the symbol.
Click "Word" near the top of the page and select "Preferences" from the drop-down menu if using Microsoft Word for Mac. Click "Autocorrect" on the top menu bar. Make sure "Symbol Characters..." is checked under "Replace as you type." If not, check the box. Click "Ok." Type "(R)" in your Word documents; the program will automatically change it to the symbol.
Older versions of Microsoft Word used an "Office" button instead of a "File" button. The "Office" button is the Microsoft Word symbol near the top right of the program window.
- Penn State: Windows - Alt Key Numeric Codes
- Penn State: Accent Codes for the Macintosh
- United States Patent and Trademark Office: What is a Trademark?
- Washburn University School of Law: How To Turn Off AutoFormat in Mac Word 2008 & 2011
- Proper Technology Solutions: Tip: Training Word 2010 AutoCorrect – Wichita Computer Support
Anna Assad began writing professionally in 1999 and has published several legal articles for various websites. She has an extensive real estate and criminal legal background. She also tutored in English for nearly eight years, attended Buffalo State College for paralegal studies and accounting, and minored in English literature, receiving a Bachelor of Arts.